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Outbound campaigns

/campaigns

A campaign = a contact list + an agent + a schedule + dial settings. The system pulls contacts in order, the agent talks to whoever picks up, the call lands in your CRM and recordings library.

Setup

  1. Upload contacts (Sidebar → Contact lists → New). Paste rows or upload CSV. Required columns: phone_primary. Optional but useful: first_name, last_name, email, timezone, custom_fields.
  2. Create a campaign (Sidebar → Campaigns → New).
    • Pick the contact list.
    • Pick the agent that should make the calls.
    • Pick the caller-ID number (or let the system rotate through your pool for local presence).
    • Set the schedule — TCPA hours are enforced per lead's timezone, not yours.
    • Set the concurrency cap (how many simultaneous calls). Bound by your plan tier.
  3. Launch. The dialer worker starts pulling contacts. Watch the live dashboard for connect rate + abandon rate.

Pacing + abandon-rate enforcement

FCC abandon-rate limit is 3.0%. We auto-pause campaigns at 3.5% (small buffer above the regulatory line) and log a campaign.compliance_paused event + fire a webhook. Resume only after a manual review.

Local presence + DID rotation

When you assign a caller-ID pool (multiple numbers across area codes), the dialer picks the one closest to each lead's area code and round-robins within ties. This raises connect rates significantly and avoids spam-flagging any single number too quickly.

DNC

Internal DNC list (Sidebar → DNC) is checked before every call. In-call opt-out — if the lead says "stop calling," we flag the contact in real-time and never call them again. See compliance docs.

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